I used to take out terrorists for a living. Now I take out bad training.
After 20 years in the SEAL Teams, training some of the world’s most elite warriors (and writing the Navy SEAL Sniper Manual), I came home from a long deployment and realized my two boys needed me more than the Navy did. So I hung up my (sniper) rifle and did the scariest thing I’ve ever done: became a full-time dad.
Since then, my mission has changed. I know—I’m retired, so technically I’m not supposed to have missions anymore. But this one’s different. It’s not about warfare. It’s about transformation.
For the last 10+ years, I’ve been helping regular people—from complete beginners to seasoned shooters—learn how to shoot with elite-level skill. I’ve taught over a million people how to train at home using a system I created called the New Rules of Marksmanship. It’s based on what actually works, not just “the way it’s always been done.” (Fun fact: I taught it the old way for years. Turns out, we had it wrong.)
I even went deep into the nerd cave—spent four years studying neuroscience and elite performance—so I could build a better, faster, smarter way to master the fundamentals.
Look, you probably don’t need to hit a moving target at 1,000 yards. But if you want to learn how to shoot the right way—safely, confidently, and without wasting time or ammo—then I can show you the path. That’s what this is really about.
And don’t worry. You don’t need a Navy SEAL background to do this. You just need a willingness to learn, and the right tools to do it at home. I’ll give you both.
Let’s get started.